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Why Game Portals are bad for the Game Consumer
3/23/2006 2:10:23 PM
A blog post by another game developer, Phil Steinmeyer, tried to explain why game portals like Real Arcade are good things by using Amazon.com as an analogy. His argument was, essentially, that they are a known entity, and a one-stop shop for games. Here's the reality of the game portals. Royalties paid to the game developers have dropped in recent years, sometimes to as low as 20%. They ask you to remove any and all links and references to your site, and you have to put their logo in your game (like they had something to do with making the game). They only take games that fit their market, essentially just casual games. They are acting like publishers. Here's the reality of Amazon.com. Amazon.com doesn't put their name on your product. They don't exercise editorial control. If you have a product of any stripe that isn't illegal, you can probably get it on their site. You, as the producer of the product, set the retail price, and they get some discount off that price (generally not more than 50%). They are retailers. Game portals act like retailers in the consumer's eye, but really, they are just publishers of a niche product (casual games). The problem with this is that many small developers see them as the only way to make money with independently developed and published games, and so make only casual games, which results in a paucity of original games for the rest of us.
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